The Hieroglyphic Amalgamation of Chinese and English

The Hieroglyphic Amalgamation of Chinese and English explores the possible futures of linguistics. Specifically, looking at the phonetics of English and adopting Pinyin, which is the romanized spelling of Chinese characters and words, to establish a new semantic medium that allows for the coexistence of Chinese and English under a cohesive language system.

In Chinese, there are four different tones and accents to differentiate meanings. With that, I have taken the pinyin of specific Chinese words and combined them together to produce what phonetically sounded the most similar to each English word.

The basis of each poster design uses a word that corresponds to “communication” – the ways in which people engage and exchange information. Henceforth, the purpose of this project is to create a campaign series that acts as an interactive medium to provoke engagement between Chinese and English speaking individuals.